How the idea came about
This product was not born by chance. The 100% Italian brand creator has been active in the Strategic Marketing and Operational Marketing with his very personal, original, and trailblazing style for more than 40 years. Alongside the creatives and the communication strategies of the most important national and international companies, through a multidisciplinary work team, he was able to achieve primary visibility in the reference target. The careful choice of products, of the ideal image and project features launch the brand Linea Colosseum® at international level, making it UNIQUE, ORIGINAL, and UNMISTAKABLE.